Paramount Pictures LAUNCHES "SUPER 8" Movie Trailer ON TWITTER IN FIRST OF ITS KIND PARTNERSHIP
HOLLYWOOD, CA (March 11, 2011) - Today at 12:00 a.m. PT, Paramount Pictures launched the movie trailer for its highly anticipated film, "SUPER 8," from writer/director J.J. Abrams and producer Steven Spielberg, in partnership with Twitter. This exclusive trailer premiere marks a first for both the studio and the site. The partnership creates a new viral means of distributing a trailer to fans first on Twitter and allows them to share amongst their peer networks on a global scale.
Fans can visit Twitter.com/Super8Movie
"With Twitter, fans are able to foster a real time conversation in a communal viewing environment and we wanted people everywhere to have the chance to discover the Super 8 trailer here first, " said Amy Powell, Paramount's Executive Vice President, Interactive Marketing Strategies & Film Production.
"SUPER 8" is a Bad Robot/Amblin Entertainment production, directed by Abrams from his original script and produced by Steven Spielberg, Abrams and Bryan Burk. The film stars Kyle Chandler, Elle Fanning, Joel Courtney, Gabriel Basso, Noah Emmerich, Ron Eldard, Riley Griffiths, Ryan Lee and Zach Mills and will be released by Paramount Pictures nationwide on June 10th.
For more information, go to www.Super8-Movie.com
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